Laudomia pucci biography youtube
I joined Pucci in , over 30 years ago, and it feels like 3 centuries have passed.
It was another and very different way of thinking then, with the fashion, markets, clients, supply chain, and made in Italy. Yet it was very special, with incredibly special people that I had the privilege of meeting or working with, from Hubert de Givenchy, who is as a second father to me, to Stanley Marcus, from Joyce in HK, just to name a few. Do you face a lot of challenges personally when trying to stay true to how your father saw the future of Pucci?
It has been 25 years since he left us, and he would probably be very happy to see his name in new markets and young girls wearing his brand! How do you feel the heritage of the brand sets Pucci apart from other luxury companies in the market? This is a long story!
Laudomia pucci biography
What looked simple for my father is actually very complex. You have to take a dose of the past and the present in a very clever way, not too much nor too little. This is the genius of creative talents! You sold a majority stake to LVMH in , but the company continues to run with a strong sense of family. See our privacy policy.
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Laudomia pucci interview
Business of Good. How to use wealth and influence to drive change through philanthropy and positive action. The brand started out in the realm of luxury sportswear , but grew past this to embody all aspects of fashion. Pucci was entirely self-made. He relied on his background with Italian craftsmanship and let the rest unravel from there.
Laudomia stuck by during this transition as the image director. The inspiration was the glamour of Marilyn Monroe , mixing it with the sporty chic feel of Los Angeles , the colours the shapes, the body-con effect. In fashion I think you need to try and serve both.
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However I do believe my father could have loved being an artist and his prints are just as perfect and recognisable as art pieces, classical in their longevity. He also did lithographs and I have had some contact with artists too on the interpretation of the brand. Just the quantities of possibilities for shopping are totally incredible there!