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Her distinctive style harmonizes classic silhouettes like saris , kurtas, and lehenga skirts with a modern twist, forming the very DNA of her brand. With a keen eye for blending tradition and modernity, Nupur has carved a niche for herself in the industry.
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She discusses the art of striking a delicate balance between these elements while maintaining her unique style, her affinity for the enchanting mix of occasion wear and resort wear , and the inspiration behind her latest bridal collection. With each collection, Nupur Kanoi translates her creative vision into reality on the catwalk, leaving an indelible imprint on the fashion landscape.
FL: An enchanting mix of occasion wear and resort wear can be seen in your collections. Do you have a special liking towards either of those categories? If yes, why? NK: Embroideries have always fascinated me over the years. Working with traditional techniques with a modern twist, is a natural habit. Resort wear is a personal favourite that keeps the spirit light, easy and fun.
Most of our work is a constant effort to seamlessly marry the two.
What was your inspiration and motivation to work on it? The idea was to create chic Indian wear for summer soirees and destination weddings for the modern Indian bride tribe. The embroidery is whimsical yet intricate. The silhouettes are easy and effortless and can be styled ingeniously as separates. N: I feel that the woman who buys into my design aesthetic is someone who understands the beauty of embroidery, fabric and cut.
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She likes to experiment with these aspects and creates her own identity. G: You embody your label completely; do you keep yourself in mind when designing? N:To an extent I do design for myself and then move on to different body types, styles and personalities. I definitely start by designing for myself, but you can't only keep thinking about what you like.
You need to think about a variety of women and tastes, to come up with the best design possible, but keeping to your own design sense. G: Who do you go to for constructive criticism when you're done with your collection? How has your label changed in 13 years? An ensemble featuring separates by Kanoi.
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The one challenge of running a luxury fashion line in Kolkata? A woman who has inspired you Show Comments. Related Stories. Fashion Talk. Interviewer: Kiran Sahija. Print this Fashion Talk.
Nupur kanoi biography of albert camus: A fashion design graduate from NIFT, Kolkata, Nupur Kanoi started her career as a fashion stylist and writer with luxury lifestyle magazine Verve. Her love for fashion and drive to do things differently, led to the start of her eponymous label in
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